Discovery plus two production tracks.
The platform behind every build.
A Shopify Plus storefront and genuine Polaris OEM catalog grounded in verified vehicle fitment, dealer pricing, live inventory, and dependable fulfillment.
00 Executive signal
One focused V1.
Two systems working as one.
SCI Racing is building an ecommerce platform for Polaris UTV owners. V1 deliberately concentrates the technical risk where it matters: catalog truth, machine-level compatibility, dealer fulfillment, and purchase confidence.
Modeled by year and trim.
Data and storefront.
Friday, January 15, 2027.
Compatibility is only as trustworthy as the catalog beneath it. Fitment resolves against deterministic OEM data before products reach the storefront.
Each modeled by year and trim.
01 Polaris V1
The commerce layer.
The data layer. In sync.
The customer sees one seamless shopping experience. Underneath, two connected systems keep product, fitment, pricing, and availability aligned.
Shopify Plus
A custom Online Store 2.0 theme for desktop and mobile—shop by vehicle, browse diagrams, confirm fitment, and check out.
- SCI Racing's own storefront
- Saved vehicles and customer accounts
- Klaviyo, GA4, and server-side conversion tracking
Catalog + fitment
The full genuine Polaris parts and accessories catalog, including assembly diagrams, supersessions, dealer pricing, inventory, and model-year-trim compatibility.
- DataSmart API planned; PartStream evaluated as the diagram-widget alternative
- DX1 preferred; Lightspeed or ASPEN alternatives
- Licensed fitment search index
SCI owns the durable system.
Code, data, infrastructure, and the vehicle taxonomy live in SCI Racing accounts and repositories, preserving control of the catalog, customer experience, and durable operating system.
Pro R Boost
A MY2027 machine beginning dealer shipments in November 2026. Launch data is expected to be thin or absent.
Pro R Factory
A limited race-only build. Its catalog and fitment coverage is authored manually rather than assumed from automated feeds.
02 The build
Discover first.
Freeze the contract. Then run.
Step 1 resolves the external dependencies and freezes the data contract. Tracks A and B can then move in parallel against one agreed system.
Remove the unknowns before build spend is committed.
Dealer policy, DMS access, OEM licensing, catalog size, search fit, taxonomy, and architecture are confirmed before the production tracks begin.
- Dealer agreement review
- DMS integration path
- OEM catalog licensing
- Fitment search selection
- Catalog sizing
- Vehicle taxonomy
- Fitment + catalog data contract
- Systems architecture
- UX direction
- Locked scope for A and B
Make the catalog operational.
- OEM ingestion: preserve diagrams, assemblies, and supersessions with scheduled refreshes.
- DMS + price sync: dealer cost, MSRP, warehouse availability, and on-hand inventory.
- Shopify sync: bulk catalog loads, webhook deltas, and nightly reconciliation.
- Pricing rules: cost, MSRP, and MAP enforced before publish.
- Fitment model: assembly-level compatibility keyed to model, year, and trim.
- Order routing: DMS submission, tracking return, backorder and freight exceptions.
- Operations: alerts for feed, sync, MAP, and order failures.
Turn complexity into a fast path.
- Custom Shopify Plus theme: Online Store 2.0, desktop and mobile—not headless.
- Shop by vehicle: cascading model, year, and trim selector.
- Diagram browse: exploded assemblies as a primary catalog path.
- Fitment search: licensed index tuned to the OEM catalog.
- Core commerce: model pages, PDP, search, cart, checkout, shipping, tax, payments, and returns.
- Content + accounts: cross-sell, news, order history, and saved vehicles.
- Measurement: Klaviyo plus GA4 conversion, AOV, and LTV reporting.
Prove the full order path before traffic arrives.
- Live Polaris orders through the DMS
- Full model-and-trim fitment matrix
- MAP and pricing guardrails
- Catalog search at full volume
- Cross-device and Core Web Vitals
- Team UAT, training, and documentation
- 30 days of stabilization support
03 Timeline
Four months.
Sequenced around the data.
Discovery opens the gates. Tracks A and B overlap once the catalog contract is locked, then converge before the holiday freeze and finish with final validation.
Discovery & architecture
Dealer review, DMS path, licensing, sizing, taxonomy, architecture, fitment contract, and locked scope.
Data & fulfillment
OEM catalog, DMS, pricing, Shopify sync, fitment model, imagery, routing, and monitoring.
Shopify storefront
Theme, vehicle finder, diagrams, search, model pages, templates, accounts, and commerce configuration.
Validation + UAT
Fitment accuracy, pricing guards, performance, cross-device QA, and team acceptance.
Holiday protection
No delivery dependencies scheduled.
Final validation + go live
Launch preparation completes Friday, January 15, 2027.
The ARI catalog license and DMS access open during Step 1. Track A cannot complete without both.
04 Investment
A clear core build.
External costs stay visible.
The $76,000 core investment covers Discovery and both V1 production tracks. Data, hosting, Shopify, and app fees are contracted in SCI Racing's name and billed directly.
Scope is locked with written acceptance criteria at the end of Step 1.
Review agreement · Pay $12KIf the locked production scope is not acceptable after Step 1, SCI keeps the Discovery deliverables and owes nothing further.
Direct contracts. No hidden margin.
DataSmart feed or PartStream widget path confirmed in Discovery.
Dependent on the dealership system and enabled modules.
Licensed catalog-scale search and filtering.
SCI-owned production infrastructure.
Platform subscription and selected app fees.
The ARI license is not publicly priced and is the largest running-cost unknown. Obtaining a quote is a Step 1 deliverable.
05 Separate scope
Aftermarket catalog.
$34KPriced and staffed separately from Polaris V1. It can begin after the fitment contract is frozen or after launch—and does not gate the core storefront schedule.
Distributor APIs
Turn 14 Distribution and Western Power Sports cover most of the eight brands through two integrations.
SEMA Data Co-op
ACES and PIES product and fitment data covers brands the distributors do not carry.
Shared fitment model
Aftermarket year-make-model fitment maps onto the same SCI-owned vehicle taxonomy.
Search extension
Aftermarket sources connect to the licensed index beside the OEM catalog.
Storefront extension
Aftermarket products join the shared vehicle browse and verified-fitment experience.
Merchandising
Brand pages and cross-sell placements support the eight launch brands.
- WPS fitment endpoints require separate representative authorization and are sequenced first.
- Pro R Boost has no third-party aftermarket fitment at launch; Pro R Factory coverage will remain thin. Both use manual fitment.
- Newest model-year coverage typically lags centralized catalogs by roughly a season, so annual manual authoring should be expected.
06 Boundaries
Specific by design.
Protected against scope drift.
The V1 channel is SCI Racing's own storefront, fulfilled through Polaris dropship and dealer stock. Marketplace programs and broader community products remain outside this build.
Polaris V1
- Genuine Polaris OEM parts + accessories
- Assembly diagrams + supersessions
- Seven priority vehicle lines by year + trim
- Polaris dropship + dealer stock
- SCI storefront, customer accounts + saved vehicles
- Shop-by-vehicle + verified fitment search
- Shipping, tax, payments + returns workflow
- Analytics, training + 30-day stabilization
Separate roadmap
- Amazon, eBay, or other marketplaces
- Tow + support vehicle categories
- Classifieds
- Dealer locator
- Vehicle value estimator
- Recall notices
- Build visualization or 3D configurator
- AI build assistant or conversational shopping
- A separate PIM platform
- Ongoing SEO + content production
- 01
SCI Racing holds an active Polaris dealer agreement; territory, online sales policy, and ecommerce addenda are confirmed in Step 1.
- 02
SCI contracts the required ARI / LeadVenture license. BlendMode defines requirements, evaluates the options, and handles integration.
- 03
The dealership runs a Polaris-integrated DMS with the required parts modules enabled; activating them is a prerequisite to Track A.
- 04
SCI supplies brand assets and owned photography. Licensed catalog sources provide product and diagram imagery.
- 05
Third-party licenses, Shopify, apps, hosting, and data fees are billed directly to SCI Racing.
- 06
Production is deployed into SCI Racing's own cloud accounts.
- 07
SCI supplies legal and compliance copy for returns, warranty, and terms.
- 08
Changes after scope lock are handled through a written change order.
07 Delivery logic
Build the source of truth.
Then make it feel effortless.
Risk first
Dealer terms, licensing, DMS access, catalog scale, and fitment shape are resolved before production scope is locked.
One data contract
Storefront, middleware, and search build against one frozen product-and-fitment contract.
Accuracy is a gate
Model, year, and trim fitment must pass a known-answer validation set before products reach launch.
SCI keeps the asset
The platform is designed for portability: SCI owns the code, data, taxonomy, infrastructure, and customer relationship.
08 Next steps
Lock the data.
Open the throttle.
Review and accept the Phase 1 agreement, then submit the $12,000 Discovery fee through secure Stripe Checkout. Immediate acceptance protects the January 15 launch target.